By Our Correspondent
KOLKATA/BHUBANESWAR: Senco Gold and Diamonds, the largest jewellery retail chain from Eastern India now focusing more on omni channels to reach customers during this pandemic. The brand has introduced various customer friendly initiatives so that the customers can do shopping at the comfort of their home, without any concern of viral infections. They can now connect with stores through video calling, can access e-catalogs. Through technological innovation, customers can easily be bridged with their preferred and exquisite jewellery design choices.
Customers can now also dial the toll free 18001030017 or contact any particular store of their choice over phone and book an appointment. They can also visit company’s website and book an appointment at – https://sencogoldanddiamonds.com/book-an-appointment . They can choose and short list the preferred jewellery design using e-catalogs and schedule a video call on a preferred date and time.
On the video call, a dedicated store staff will showcase the range of short listed jewlleries, and also give the virtual feel of the design and outlook of the jewellery to the customer, by wearing the same. Once order been placed by the customer, the store will deliver the same jewellery on the given address maintaining hygiene and safety norms.
Company is also promoting its e-commerce platform for shopping and is also suggesting customers to do first- round of selection with the help of e-catalog prior to booking an appointment. On-call assistance by customer support team will also be available to help customers while shopping online.
Suvankar Sen, Executive Director – Senco Gold and Diamonds said, “We have integrated several technologies to enrich customers’ shopping experience. Customers now can do shopping with live assisted chat, can make video calls to get the virtual feel of the jewelleries. To promote online sales we are also offering discounts, and to educate customers about these new initiatives we are running various campaigns online.”
Senco Gold & Diamonds, founded in the year 1938 by late MC Sen is one of the oldest jewellery organizations in India. Headquartered in Kolkata, Senco Gold & Diamonds has more than 100 stores across India and is the largest jewellery retail chain from Eastern India. Senco Gold & Diamonds has an array of products on offer for every occasion, with more than 10,000 new designs being developed every year. Senco Gold & Diamonds exports to countries like USA, UK, Singapore and Middle East.
